Explosion and Shock in my Cancer Treatment

Explosion and Shock in my Cancer Treatment

It is three months since I wrote my last blog post which was about taking up cancer screening.

Since then, I have been having my cancer treatment at the Royal Free Hospital in London. I have had lots of travel, lots of examinations, lots of side effects. BUT I still have a positive message for you!!

One in two of us will get cancer sometime in our life and this blog is aimed at those of you who are newly diagnosed or if you are caring for somebody who has is having cancer treatment.

The treatment will take time and it does affect your life …. No getting away from that!

 

Cancer Discovered

The story so far…

Six years ago I had a kidney removed when cancer of that kidney was diagnosed.

It was about this February last year that I went to my surgeon who removed my kidney six years ago.

I was well and he was expecting to discharge me from his care, but he said I had better have a scan first.

I was called back very quickly after that scan and was told that a tumour had grown in that area and that it needed more than surgery – I needed to be referred to Oncology.

It was a surprising and sobering moment !!

It was pointed out to me that my cancer cells were non clear cells (not good!!) which meant that current cancer treatments had only a 20% of slowing down the tumour growth and spread.

But God moves in mysterious ways.

That local Oncologist Consultant had an Oncologist friend about to start a Clinical Trial at the Royal Free Hospital, London in combination with a German University and a large Pharmaceutical company.

They are using two immuno-therapy drugs (they have long names but I call them Ippi and Nimmi) together for my particular situation and my screening (many tests) showed I would have a better chance of control of the cancer with this new treatment. No guarantees of course – BUT an option that I accepted even though the daunting 28 page consent form had pages of information about possible side effects. 

Oncology Department

This is the moment – you realise this is all real and life changing.

I remember thinking as I walked into the Oncology Department, that I had always hoped, that I would never have to be referred to this department.  But what can you do?

BUT I was quickly surprised...

I want to take you behind the scenes a bit in this blog post and offer as much assurance as I can that you quickly realise everybody is totally on your side.   The staff are very aware of the emotional pressures that show in so many different ways depending on the patient.

And I must say, I’ve been so incredibly surprised with the Oncology Department care viewed from a professional background in nursing.

My background is nursing (it was my career).

My own nursing career was very technical – typical male thing.  I worked in intensive care, accident and emergency, operating theatres and urological surgical wards

All very good stuff…

Great work which I incredibly enjoyed and it gave me great satisfaction.

When we had an unconscious patient with tubes everywhere who was not able to recognise us or talk to us – there was something missing for me.   Knowing the person!

The medical and nursing teams absolutely wanted in every way for that patient to survive and they did everything possible, however long was needed.

However – the moment that patients recovered from that intense work of course they moved to the rehabilitation areas of the hospital for personal care where the patients personal needs could be met.

So I got a technical impression of what nursing was all about.  How wrong was I. On the whole I missed that more personal approach to caring.

 

What a Difference with Medical and Nursing Teams in Oncology.

As I’ve been watching in the oncology clinics and ward, I’ve seen really great care. More importantly great personalized care.

As I have sat in the waiting rooms and watched I have found myself thinking I wish I had spent some time doing this sort of nursing, solving everyday problems.

The cancer is the bug bear the nasty, nasty piece of work and the treatment unfortunately has to be aggressive to attack it.

There are different treatments, radiotherapy, chemotherapy and now the new man in the block – immuno-therapy.

This modern treatment is systematic, it’s not like the old chemotherapy which were drugs trying to kill the invading cells.

Immuno-therapy – which works inside the body to build the body’s defenses to stop the growth and spread of the tumour.

As the immuno-therapy treatment is systemic you can get side effects in all parts of your body and it is those side effects that need monitoring and solutions applied when they appear.

The problem is that – time wise – they are very random and patients need to observe and note any body changes and work with the oncology team to resolve each problem as they occur.

 

 

 

Some Of My Side Effects

Just a few – but typical examples.

Itchy Rash

After my first cycle of treatment I quite quickly got an itchy rash. The rashes were spread out on arms, legs, and worse, my back. Of course that meant sorting out creams, emollients etc.

Great fun getting your clothes on properly afterward with shirt sticking to your back. However – various creams gave total relief from the itching.

Easily solved – just tick it off – that was a challenge now under control.

Unbelievably – Loss Of Appetite

I love my food and yet I couldn’t – WHAT! . Nutrition is essential to assist recovery.

You know how it feels when you have eaten too much – that Christmas afternoon feel. For a couple of weeks I felt like that from day to day. My wife got me fruit in jelly, omelettes etc. But of course there is advice around and the MacMillan Cancer Support website and leaflets of volunteer staff advice at the clinic offer the answers.

 They have seen them all before!

Here in the UK we have a major charity MacMillan Cancer Support and I got a nutrition leaflet from them.

In fact MacMillan is a must for all cancer issues including financial support.

My wife Babs and I also had advice from a hospital dietitian who suggested adding supplement up juices – Fortijuices and also using anti emetic for a few days.

Oh and there was lots of other good advice.

Just ask – there are answers out there for all of the challenges – get it sorted and just tick it off.

My Worst Challenge To Date – Painful and an EXPLOSION

 [This should be X Rated – Constipation the subject]

Let’s lighten up and have a smile at my expense – as there are times we are pushed into abnormal situations which we would rather not be happening – but you are there – and there is no way out but to take extra measures. You will smile about it all later.

Probably because I had an issue with my nutrition I went several days without being able to go to the loo.

I will spare you the details but it got to the stage where everything was so hard and impacted and very uncomfortable.

The only way to avoid having to go to the hospital (some embarrassment for me a former nurse) to get sorted out  was to go to the pharmacy and get glycerin suppositories.

The instructions on the pack were to wet and insert suppository. Lay on the bed for 15 minutes while the suppository melts.

Easy! NOT! !!

Every minute felt like five. I put the TV on to try to block out the crampy painful moments.

Five minutes… The thoughts were there – this must be like baby delivery.

Nine minutes… Wow – that was bad!!

Ten minutes… How far is is to the loo – 15 metres – why didn’t I put paper down on the carpet?

Thirteen minutes... Where is the cat – he is always laying in the corridor? Don’t fall over the cat.

Fourteen minutes and 30 secsthat will DO!!!

There is no other word to describe it – EXPLOSION!

The relief was immediate.

Sore – very sore. But utter, utter Relief.

Hmmm!!

The lesson of course had been learned. I had to sort out what laxative regime I needed to prevent a further episode like that.

The doctor’s take on it was amusing. “There are three approaches – laxatives are softeners, shovers or soft AND shove”

Anyway I have it sorted the prevention out for my next cycle of treatment – you can bet!

I have ticked it off .

 

 

 

 

Some Side Effects Will Only Found From Blood Tests

Whatever therapy treatment you are having I can assure you will be having regular blood tests which will show up other bodily changes. AND – yes they need treating.

My thyroid, renal function and liver have been affected by the immuno-therapy . I have had to empty a cupboard to get all of my medications acquired into order.

I have had to double my intake of water – which is ok except it is a bit of a problem overnight.

BUT WORSE THAN THAT!!

There can be some sacrifices and changes you may have to make.

My big one IS – what am I going to drink with my mates down the pub on a Friday evening?

I am now sampling non alcoholic beers, lager and cider.

 

 

 

My Cancer Treatment Also Had a Positive Side Effect on my General Health in Fact – a Pleasant Shock 

 

 I have had high blood pressure for or nearly all of my adult life a genetic gift from both of my parents I have had treatment for it as far back as I can remember.

In fact…

There was a chance I would not get on to this clinical trial if my blood pressure had been so high during my screening.

Two weeks into my treatment my blood pressure dropped quite dramatically over two days – so much so that I found myself looking out for signs of internal bleeding. 

My local GP  has taken me off of my regular blood pressure medication and and as he had my health history he was also surprised.

Currently I have lost my florid looking face and for about four weeks the blood pressure remains low – will it last?

Very pleasant SHOCK!!!

Family, Friends and But More Importantly YOU

One of the first things you have to do when you are diagnosed with some cancer is to decide who you are going to tell.  Prognoses of different cancers can vary tremendously and it all depends on your support network and your personal  emotional response to your news.

Here is a good article to help you decide what is right for you. Telling Friends and Family That You’ve Been Diagnosed With Cancer’

I will tell you about my own decision and the reason for my approach.

I was clear that I needed to be totally open about my cancer and was totally easy with accepting that.

After all my blog is all about physical and mental health. Well equipped as I have was a nurse for a career, have studied mental health as I have worked with Adam Eason a clinical hypnotherapist with all his teaching in a college of hypnosis AND I have been the other side of the sheets as a patient.

The patient bit I have to say is the most revealing as I fully understand that even with all my previous knowledge it is totally different to treat yourself and I found I needed as much help sorting out my side effect issues as any other patient.

My support has been exceptional and has been good for a number of reasons.

My wife and grown up children are open about whatever any of us is having to care for. I won’t go on telling you how good they are – it is just said by saying they are lovingly there.

I have told all our friends (in fact I have told the world on my blog). It makes life easier. I have tried to carry on with whatever domestically and socially.  But one evening I was not feeling well, and a quick call to cancel a dinner party we had organised was not misunderstood in anyway. We have met friends whenever for walks or NOT.

Of incredibly great importance to me is my faith. My God gives me strength and hope. Friends at church pray and in fact I mentioned that I was having problems eating to a couple at Sunday morning service and on Monday they turned up with basket of fruit and a Blessing Card. Touched – YES!

I have also learned over the years of working with Hypnotherapist Adam skills to turn off that chatter in the brain. Most of that brain chatter is so negative. I have learned how to concentrate and reinforce the positive emotions. I know from working with patients all of my nursing career that those that were positive got well faster than those that worried negatively about everything.  I can put on a mindfulness audio and totally relax and still the mind.   What a tonic!!

What About You?

You may have a equally good set up and support OR you may NOT.

The treatments take time and you may need temporary help.

I plead with you to seek and ask for help.

Your medical practice and Macmillan’s is the place to start. They can recommend groups of people who meet with other people with long term care. Everybody and every type of cancer is different and your difficulties will need personal tailoring of care. This is what I have found the Oncology Departments are exceptionally good at.

Also – many people who are alone will worry more about the challenges at every stage. You will be more likely to see any new side effect as something awful instead of something new to get a grip off and ticked off.  You will get a special phone number to use whenever necessary to talk to someone in the Oncology Department if you are needing advice.

Your Mental State

What you will find me going on and on about in my blogs is your mental health.  What is going on in your head is so personal and crucial to how you accept and take on board all that important to a successful outcome to your treatment.

If you look through all of my blogs you will see that I am enthusiastic about the mental health help that can be achieved with talk therapies. Anxiety, stress, panic attacks, low self esteem, lack of confidence, insomnia, motivation etc etc  can be so helped with self-hypnosis sessions recorded by clinical hypnotherapists

 

IN FACT I HAVE A COUPLE OF AUDIOS TO SEND YOU

I am offering anyone a couple of audios to listen to.

 

One is a relaxation hypnosis session and the other is a self-hypnosis for stress recording.   Just contact me and I will happily send them on to you. 

 

DO ASK – get all the help you can! 

Personal Difficulties

My problem was transportation. I live 150 miles from the hospital that I am getting my day care treatment in.

Going into London by car is a congestion lottery and time lottery, finding a parking space lottery.

Public transport coach – cheap but same congestion problems as car.

Train expensive because I had to travel at peak times. £115 for a hospital appointment  and double that cost when Babs my wife was with me.

  • To get the train I had to get up at 4:30 to get to the hospital early because the day consisted of getting bloods taken early,
  • ECG then
  • Doctors examination appointment later in the morning.
  • All before the therapeutic drugs can be manufactured by the pharmacy department (preparation time approx two hours).
  • The drugs are then delivered to the day care ward for afternoon infusion.
  • My treatment infusions took about two half hours to administer.
  • Then the 115 mile trip home.

At the time to travel London tubes are packed to capacity with head home commuters and so are the trains. One trip I had to travel half of the journey standing. Not ideal.

So that was not good but there was worse to come!

After my third cycle of treatment I had a set back in that the ongoing treatment had to stop as the bloods went squew whiff!

One of the treatment drugs had caused my liver to become inflammed and not functioning correctly and that need steroid treatment. The dose of steroids has to be varied depending on response and that needed bloods taken frequently – 3-4 days apart.

Travelling up to London every four days when not at my best was the prospect.

BUT guess what – as no specialist immuno-therapy treatment was to be administered the Oncology team in London organised an Oncology department in Bournemouth (a small 10 mile drive from my home) to organise those blood tests and liaise with the research team in London.

What can I say again!

Totally focused appropriate care.

I could add other personal help given but I HOPE I have made my point.

I can’t of course speak for Oncology Departments elsewhere but I expect they are similar in approach.

The story continues of course – but there are two final points I would like to make.

 

‘THE’ Scan

The treatment for my cancer started in November and as you have seen above I had a few things to get ticked off and sorted.   

Big QUESTION – especially as I am on a clinical trial – IS IT WORKING

Last week I had a scan which is the only way to find out.  

It is very early days but the report from the scan was really encouraging – no tumour growth or spread!  We are not looking for cure of the tumour that is there – the objective is to get it under control.

Of course all cancer patients – no matter what treatment they are receiving all have the same wait and expecatation for good results.    Not EASY !

We just all have to be very patient in waiting for those results

 

 

A Final Comment – Kindness

I have been to Poole Oncology Unit,   Bournemouth Oncology Unit and of course my main treatment Oncology Department at the Royal Free Hospital in London with my medical team led by Dr Boletti. 

In all cases they were professional and positive with hard working staff.   Somehow they always made time for all of the patients – never seeming to tire from their questions.

I could go on and on, BUT I won’t.

They were always professional – giving caring attention – and giving more than can be expected. 

The cancer treatment cycles in the Oncology units I have used are full of staff showing TRUE KINDNESS.  That is amazing if you can imagine that this is in very busy and demanding clinics and day care wards.  I appreciate all of this support with my thanks to them all.   I really must add personal thank you.

My special thanks to my research nurse Anna Pejnovic who has been my real link and kept me incredibly well informed.  Thanks Anna!!

 

Cancer Screening Not Keeping Track With Cures

Cancer Screening Not Keeping Track With Cures

Cancer Screening Take Up Rates Are Falling.

I am feeling well.   YES – I AM FEELING WELL – VERY WELL AND I have cancer!

It has been strange for me this year as I learned in February that I have a tumour with some smaller deposits in my abdomen and in my lungs.

Why Strange?

Well because here we are in November and I still have not got any symptoms and YES I am still feeling well – even though my treatment has now started.

No symptoms – but a secret, silent, hidden cancer.

I will tell you my story below – but first of all let me explain why I am writing this blog.

[The figures I quote in this blog are from UK studies]

50% of Briton’s will be diagnosed with cancer in their lifetimes.  So this is an issue which will affect every family.

But even with this alarming statistic I read this in the paper this week: levels for breast cancer screening are at their lowest for a decade according to NHS digital data.  NHS figures showed uptake of screening checks for cervical cancer fell for the fourth year to hit 71.4% in 2017-18.

What a crying shame as early cancer diagnosis makes all the difference to treatment outcome.

In fact – UK cancer survival rates have fallen to the bottom half of world league tables for seven cancers and only come in the top 10 for two.

This is really disturbing when you look at what is possible with early detection and screening.

A pilot program in Manchester recently scanned more than 2500 people in three deprived areas of the city where lung cancer is more prevalent and discovered 46 cases of cancer. Of these 80% were early stage one, the scheme funded by the Manchester Clinical Commissioning Groups and Macmillan Cancer Support has quadrupled the early diagnosis rates for lung cancer in Manchester

https://www.raconteur.net/healthcare/early-diagnosis-cancer

The difficulty is that the majority of cancers present with vague symptoms and are much more likely to be something else.

  • headaches are rarely brain tumors,
  • abdominal pains, rarely bowel cancer,
  • lower back pain and tightness, rarely, kidney cancer

GPs (doctors) are gatekeepers and have to decide which merit urgent investigation. Money and politics get in the way!  Why the GP practices are not working well to achieve good fast referrals will be for another blog.

This week, the former National Director of cancer Professor Sir Mike Richardson published a report on how NHS treatment could be transformed and speeded up. It is driven by the new understanding that delays of a few months really matter.   It requires a radical rethink, including investment in many more machines and staff so that diagnostic tests can be done far more rapidly alerting people to the importance of having their symptoms seen at the earliest point, more screening and specialist cancer centers and pushing GPs to refer anyone whose chance of cancer is higher than 3%.

Let Me Tell You My Story Which Has a Quirky Twist and a Touch of Romance.

I had cancer of the kidney five years ago, which I discovered through finding blood in my urine. So I had a clear symptom and followed up right away. I had that kidney removed and have been for yearly follow up since.

This year was the fifth anniversary, and in February I went along to see my consultant surgeon, Mr Wedderburn at Bournemouth hospital.

All was looking good – bloods were fine, my renal function from the remaining kidney was good. I felt well. So Mr Wedderburn said that he would get a scan done and if that was ok I could be discharged from his care.

Three days after I had the scan a letter arrived with an appointment (I nearly wrote invitation :-)) to see the consultant. It had been two years since my previous scan and a tumour had not been apparent at all then. However now two years later there was a growth near to where the kidney was originally – but also there were some new small deposits including in my lungs.

The thing to stress is that from that day in February right through to this day in November – I have had no indication or symptoms that anything is wrong. Everything normal, pilates classes, badminton and daily walks all carried on as usual. A strange situation really – knowing you have cancer but totally well. A fortunate scan giving earlier warning and earlier treatment.

Isn’t Life Strange – Location – Randomisation – ROMANCE thrown in.

Bournemouth – 5 miles from home

My starting point was locally. I was referred to Dr Delgart an Oncologist at Bournemouth.

In a nutshell – the cancer cells that I have are papillary. Now that apparently is not good as clear cancer cells respond more easily to the standard treatment currently available. Trust me to have the wrong sort!

However the doctors world being very research based meant that Dr Geldart had colleagues working elsewhere that were doing clinical research into the papillary cells that I have.

Southampton – 30 miles from home

So from Bournemouth – I was referred to Dr Wheater in Southampton  where they were hoping to start the new clinical trial in September.

The study has a great name SUNNIFORECAST which is a European randomised phase 2 study of Sunitinub/Ipilumumab immunitherapy. Basically attacking the tumours with two antibodies at the same time.

I had another scan arranged for September and with a bit of luck I would meet all the right criteria (checking other things medically such as my heart background – heart attack and stroke in the past!) That scan showed that the tumour was growing slowly.

However a disappointment. In September it became clear that the clinical trial was not going to start till next year.

BUT here was the big surprise for me!

Dr Wheater also had a colleague who was going to start the Clinical Study in London at the Royal Free Hospital and that had the go ahead to start in November.

Royal Free Hospital – Hampstead, London – 120 miles from home

The Royal Free is a 120 mile journey from my home in Poole – but the thing that made it attractive was because I had worked there for four years as a Charge Nurse on a Surgical Ward in the 1970s.
AND
I had also met my wife Barbara there as she was a student nurse when I first got to know her. She came to work on my ward as a staff nurse when she finished her training and – well – I was her boss then. (Guess she is the boss now).  Love her.

Anyway it is an area of London we both love. I was due to start my treatment at the Royal Free on Monday and so we made a weekend of it.  We spent last weekend around Hampstead and the picture is me and Babs with our daughter Zoe and a friend of hers.

My Clinical Trial For a New Combination Of Immunotherapy Infusions.

Doctor Boleti is my new Oncologist and she has a terrific team at the Royal Free. My real champion has been the renal cancer research nurse Anna Pejovik who has arranged tight schedules for investigations and frankly everything!!

I had one concern because there is a slight lottery about all of this.

It is a randomised trial and there is a chance that you will be selected for the old treatment rather than the new therapy. I prayed that the computer would pull my name out and it did. A week ago Anna rang me to say that I would be getting the new combination immunotherapy and it would start on Monday.

After the treatment on Monday all has been well. No side effects to date!  AND Yes I am Feeling Well!

I Am Telling My Story Here For a Couple of Reasons.

1. Cancer Treatment is changing fast and Immunotherapy is the name of the game.

My journey over just a few months show how much is changing and new treatments are emerging all of the time. Dr Boleti told me that dealing with cancer is like control of any chronic condition, and that most people will die from some other cause.

In last weekends Times Supplement there was an article about James Allison who was one of the first research scientists looking into Immunotherapy.

The long article was entitled (which I can’t give you the URL link because it is a paid subscription)

‘Immunotherapy could revolutionise care for cancer patients. So is this the end of chemotherapy as we know it?’

Quote from Times Article:

Cut, burn, poison, aka surgery, radiation and chemotherapy, were the options for cancer sufferers. But one man had other ideas. James Allison pursued his belief in immunotherapy for years when the medical world was doubtful. No longer. Last month he won the Nobel prize for medicine (with help from his brilliant colleagues and brainy wife – Dr Sharma). Now his research is changing everything we know about treating cancer.

What do I owe this man and his team?

And yes, it is quite amazing that treatments like the chemotherapy treatments (which I was involved with at times in my nursing days)  that we hear about from the past, which were pretty onerous and very toxic drugs – have now been replaced by much better treatments.

2. Cancer Screening

I was lucky because my original cancer was obvious because of the bleeding. The cancer this time was not obvious but post surgery after care highlighted the problem.

So I got my scan 9 months ago and the secret, silent, hidden cancer was revealed.   If my cancer had got to the stage where I was showing symptoms  … need I say more.

The answer is to really improve our screening rates. Get those take up figures rising.

Depending on your age, sex, occupation – there are various screening checks available.   PLEASE seek them out and give yourself a better chance of picking up any issues early.

Cancer Screening picks up the problems before symptoms occur and at an early stage where the treatment and control will have a better chance to work.  The solutions and treatments are improving daily.

Big Letters to Shout Again – KEEP YOUR SCREENING UP TO DATE!

Please share this blog message – it is so important to emphasise the need for early access.

Retirement or Part Time Online Income – Maybe For You?

Retirement or Part Time Online Income – Maybe For You?

This Online Income Secret Plan

I have been working all this year to put together my Hypnosis For Streaming package with a simple online income plan for affiliates

The real SECRET is to read this page and take ACTION. 

Any questions at all JUST call me on 07401 719619 or Skype keithaw2k1 me.

Online Income – No Age Barrier – Please Read This And Fully Understand My Plan.

 

Each week I join a group of people on a weekly masterclass in internet marketing and making online income.   In fact the timing of the online meeting is a nuisance to me because I have to get back from badminton and am always hot and disheveled – we are visible on the screen to other participants – I might not look good but it is great that they can’t smell me.

The participants on the Zoom (great webinar service) masterclass call are a great source of knowledge – and I never want to miss the session.  I will tell you more about David and Jen who run this group, below.

The participants all have different niches products, experience etc.  One lady is a gardener and she is learning how to put out information products about her field.

The Online Income Issue

There is a fundamental issue though with making money online.  You need to know how to do it. 

It doesn’t just happen.  When doing anything online – you have to learn a few tricks to make things happen. 

The knowledge you need gets labeled as Internet Marketing;

  • building mailing lists
  • driving traffic
  • social media promotion
  • etc etc and so on – always more to learn

Yes – Lots to learn – but great fun when you begin to see the action happening and income coming in.

All Great If You Have Products – But What if You Don’t?

Well – One of the best ways to make money online is to sell other peoples products.

NO that is not strictly TRUE  —  It is about pre-selling – but that is part of the training.

Affiliate programs are what you join and GUESS WHAT!  I have one which I am inviting you to join.  More about that below – but first of all some background knowledge – an inside look into my thinking. 

 

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BACKGROUND:

[**PLEASE NOTE** I Have Moved Away From This BUT It Explains Why I Made Big Changes]

 

Last year I set up an affiliate program for an online E-commerce store  –  HypnosisForDownload.com.

What we have at ‘Hypnosis for Download’ are well over 200 evergreen products to promote. They are audios and videos that are downloadable and sell worldwide – with immediate delivery.

Ideal evergreen products – great value and we have  zero refunds.
Digital for immediate Delivery –
Good products, worldwide audience.

Now obviously I can advertise the website and sell the products myself – and I do – but my aim is much more ambitious than that.

I WANT to welcome some affiliates, BECAUSE promotion by others is preferable and adds social proof.

My original approach to get affiliates seemed sensible but in reality I was wrong – and I realised I needed to change my approach.

What was my mistake?

I assumed that the best affiliates would be hypnotherapists as they would have the knowledge of the subject and would be able to pre-sell potential purchasers. 

That may well be true – BUT what most of them didn’t have was the internet marketing training and knowledge.  Most of them did not know how to attract traffic, build mailing lists and attract targeted potential clients via social media.

We had a couple of affiliates who made some money but I began to question whether the the affiliates needed to be hypnotherapists. Mmmmmmm !! ??

The  most important thing is that new affiliates need to know all about the products AND have training.

Everything Was Evaluated Early This Year.

 The  conclusions were clear and can be summed up in this short list

  1. The affiliate program software we had used was not great – find better
  2. The problem with the promoting individual products in our store was too complicated – make the affiliate package simpler.
  3. The internet was now very mobile and downloading of products was a nuisance – better to be streamed and deliverable to any internet connected device.
  4. The affiliates on board needed more training – and I was not the best person to provide that – I was already a member of  NAMS and I knew they were the team to work with.
  5. The affiliates do not need to be hypnotherapists – as long as they have some access to the products and understand how to build lists and get traffic etc.
  6. There was no commitment from many potential affiliates that joined and took NO ACTION – so get them to be paying members before offering them affiliate links.
So a new strategy was essential.  It looked formidable AND it has been a lot of work- BUT IT IS NOW all in place and getting the message out there is now the task ahead for me.

I have an online income plan in place and I would like you to join me. 

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OK!  –

HERE IS MY LEARN FROM EXPERIENCE

NEW ONLINE INCOME STRATEGY

THE STEPS and WHY

1. A Streaming Hypnosis Membership (Netflix type approach)
The members have all of the audios and videos available to members.   High Value because £1500 (and rising) worth of audios and videos available on all digital devices with wifi or telephone access anywhere in the world.

2. Simple Affiliate Programme and Recurring Monthly Income.
The great advantage for affiliates is that a membership offers MONTHLY 50% payments.

[SECRET – just see what is on offer – you pay £7.50 to join – get your affiliate code and just ONE new member gets you £3.75 monthly.  Introduce 2 Members and you have FREE Membership.  Oh and of course Multiply that up for monthly income – you can do the maths.] 

So what you may need training.

3. Training – I Strongly Recommend that You Join NAMS Membership.
Above I was writing about NAMS marketing membership.  You can be trained to be a great affiliate for my streaming hypnosis – but of course following David and Jen you will ALSO be able to promote many online products.

[SECRET – The same situation applies.  As a NAMS Insider you will also get the opportunity to be an affiliate – and get 50% commission for new members  – Two new members in and you have FREE training!]

4. Both Affiliate Programmes Are Only Available To Members.
If you want to be a successful (and some affiliates are super successful) then you need to know and enjoy the product you are promoting.  If you are a member you have every opportunity to use the product and speak about it from first hand knowledge.  Your recommendations will be authentic and will ring true. 

To put it bluntly ‘No BS’

hypnosis streaming membership and affiliate opportunity

Your Chance To Get Started Today By Checking Out Both Memberships

1. Hypnosis For Streaming – Three Days

What I have on offer to you right now is three days access to the Hypnosis For Streaming membership site.  Free Access with no obligation.  Please take a look and I will be available to you to answer any questions.

1. NAMS Insiders Club – 14 Days Trial Access For $1

As I mentioned above I am a member of this group run by David and his daughter Jen. During the 14 Days you will be able to take in the amazing array of resources and training available in the membership area. The Integrity and

I am not suggesting for a moment that you get the internet market training just to promote our products.  The fact is there are countless affilate projects and the training with David will help you acquire the skills.

Don’t forget – you can join and with your affiliate links find potential members (much as I am doing here) to get further income for yourself.   Just two new members and you have your membership covered.

Having been around the scene for many years I can tell you that there is an abundance of poor internet training online. – I can put my hand on my heart and tell you that David and Jen offer the best training resources I have come across online.

THE NEXT STEP FOR YOU

By Clicking The Button Below

  • You will get access to three days free no obligation access to the Hypnosis For Streaming membership   You will have a link to register.
  • You will also get to a page on Marketing Training NAMS website where you will be able to check out the amazing arrange of resources and training content for just $1.  This will give you 14 days to check out and link with me to ask any questions.

I have a few surprises up my sleeve for those of you who link up.  Get on board and it will be great to chat.  This is my baby – a retirement project and I welcome you along.

Hypnosis Downloads To Hypnosis Streaming

Hypnosis Downloads To Hypnosis Streaming

Hypnosis Downloads To Hypnosis Streaming – My Ecommerce Strategy Over 10 Years

I have been around on the internet long enough to know that you must not sit still if you want to be a successful internet marketer.  Furthermore the goalposts keep changing.

Hypnotherapist Adam Eason and I put together hundreds of audio and video products and have sold them in various ways online.

Let me give you an inside view of the changes we have gone through when selling them online – a real education.


1Shopping Cart

I originally used about 10 years ago an ecommerce service 1shoppingcart for our digital products. 

1Shopping cart was ok and had a good affiliate package so that we could attract affiliates to sell our products.

The downside (things have changed now) of 1shopping cart was that there were no themes and you had to link your sales pages into the shopping functionality.

We originally sold CDs as well but our sales were predominantly digital, partly because they were a cheaper, and because they were available instantly.   Dropped the CDs.


Big Commerce

After about five years we changed to Big Commerce to sell our products.   

I flippantly say changed  – but that does not tell you a thing about how hard it is to set up a new shopping site with hundreds of download products.

The audios and videos were far too large to be accommodated on the shopping service websites. 

So we had to upload all the files to Amazon Web Services storage and deliver a pdf download to the customer when they purchased which had the link to the download pages.  Cumbersome but the only way to directly offer immediate response when the customer purchased.

CONS of Big Commerce.   NO Affiliate package!!

What a mistake to make on my part.

I tried on more than one occasion to add a third party affiliate management solution.  The products I tried were a disaster. 

We did manage to get some affiliates – but only about five of them were successful – I will not begin to tell you the issues with software involved.   NO – I will Urrrgghhh


WooCommerce – Much Better Solution

About two years ago I changed to WordPress plugin solution WooCommerce – a great answer and offering a lot of new options.  

DOWNSIDE!!!   I had to set up ALL of the products once again.

But there were new options and besides which there was a noticeable change in customer behaviour online.

We had noticed that the hypnosis downloads were NOT selling so well online. Surveys showed that people were using there phones and other mobile devices to access their digital products.


Also – Gave Mobile Apps A Try!!

We decided to put our hypnosis sessions (the cheaper products) out as mobile apps. 

A real mistake I have to admit. 

The products had to be sold for pence in that market and it really undervalued them.  OK we were getting them out through iTunes, Amazon etc but keeping up with the changes in their software was baffling.  Not for me and we pulled away from that.


Getting Help

About 18 months ago I joined an internet marketing training membership ran by David Perdew and his daughter Jen.  It was NAMS and what a great place to land.  Here were some real successful marketers whose integrity from the word go I admired.

My retirement project makes me keen to find a way to market these great evergreen self-hypnosis products.   Because of the reasons I have been sharing with you in my last few blogs (go have a look) you will understand that I really want people to learn the power of the brain and how to control your thinking.


Hypnosis Streaming Membership – My Netflix Approach

As I tuned into all of the training material on NAMS I realised that there was a new option.   A membership website – low cost monthly access.  I call it my Netflix approach – as the content offered is varied and suits different customer needs.

I wanted people entering the membership website to have access to anything.

Also any updates to the membership were simple.

AGAIN there was the issue of setting up everything yet again – SO BE IT!

I got really excited then as I worked through the advantages and opportunities to develop the membership website.


Membership Advantages

Giving Customers Huge Value:

Besides the individual self-hypnosis sessions there are programmes and educational videos.  For example a product that sells on our Hypnosis For Download website for £95 is there.

Also Giving Customers New Options:

I will be looking for new hypnotherapists to join and am not really concerned about duplicate sounding sessions.  It will be great to add specialists of course and I will do that.  However if I have different scripts for say ‘Control Your Weight’ what is the problem – some people will prefer a female voice or different accent.

Product Delivery and Service Easier:

With only streaming delivery – as long as the customer has internet access they will be able to get their audios delivered anywhere in the world on any device, pc, tablet, TV, phone.  Streaming is easier!
If you have ever delivered digital products online you will probably understand it when I say the service and customer support can be very time consuming.  All of our audios that were downloaded were zipped – and just dealing with questions about that was tiresome to say the least (even though all of the information was supplied on the thank you page and the support desk)

Security Of Products

With my new setup I have set things up using a product delivery platform ProductDyno.  I was keen to find a fast delivery and security so that files could not easily be downloaded.  With Amazon storage and streamed delivery we have improved the secure delivery of our products.

What Great Landing Magnet Website

We have the WooCommerce online sales of the products in Hypnosis For Download.  This is great as it still sells products and has traffic already.  So it will continue to function and act as a lead magnet.  We know that anybody buying a product there is interested in self-hypnosis.

The thank you page and purchaser follow up e-mails are now offering a three day access to a demonstration copy of our Hypnosis For Streaming Membership area.

This is the page they and in fact anyone are offered three day access in our demonstration website.

Monthly Payment For Affiliates:

This was another idea developed from what I learned at NAMS.   ONLY Members would be able to be affiliates.

All members of Hypnosis For Streaming membership website will get an affiliate link.  Each member can get 50% referral payments on going.  The best people to promote you are current users.  Real life testimonials.

All Additions To Membership Will be Automatically Available To All Members

This is a big one.  The smallest changes will be available – constant updating is a reality.

Getting To Know You:

Within the membership you have access to your community.  It is easy to arrange webinars, events and so on.  So what a good place to end this blog.   I am just longing to get to know  you within our Membership area.

 

Who Cares – If Hypnosis Works – Just Enjoy

Who Cares – If Hypnosis Works – Just Enjoy

Hypnosis Introduction With a Professional Hypnotherapist

My introduction to hypnosis was accidental.   It was 2004 when I met Adam at the BNI business network meetings.

When you set yourself up to develop websites for clients one of the fascinating things is that you learn a lot about different businesses.    How do they work? What makes them tick?

So that was the case with Adam Eason and his clinical hypnotherapy business.

I developed a website for Adam  who was working out of a clinic near Bournemouth.  To say I knew nothing then about hypnosis is a fact.   Nothing that is about clinical hypnosis.  Hmmm – But I had in the past seen stage acts – but that was all.

But here in front of me was a guy who was very passionate about his subject.  I was intrigued and wanted to discover more.

AND as far as I was concerned that was good …

Adam was training hypnotherapists and what we decided to do was to video the courses and also develop audio hypnosis products.  Front pew for me with the video camera.

How could I fail to learn all about hypnosis – when I was shooting the recordings and editing them.

Of addition I also got to know other people who trained with Adam and are now themselves trained hypnotherapists.  Some of those have developed specialist areas – such as hypno-birthing.

When Hypnosis Works – The Seed Takes Roots

What is a common story from people who have moved into the field is that they had an issue that was driving them insane – all attempts to find a solution had failed.

Adam himself is an example of that.  All his attempts with medical consultations and ointment treatments for his psoriasis had failed.  Someone suggested hypnosis and do I need to say – within a couple of weeks all had cleared up.

Yesterday I included the audios of Adam telling you in his words his basic narration about hypnosis and what it is.

All his work is research based and  you can pursue that as far as you like with Adam as he has written a book called Science Of Self-Hypnosis.  Also his blog and podcasts are full of his professional approach to all of these psychological therapies.  You can even go and train in the field with him via his online courses.

AND NOW !!

OK – that all said – I am going to take a totally different approach right here with my retirement Wats-on My Mind project.

I am getting away from the academic theories and discussions about what hypnosis is etc.

I just so want you if you are sceptical about all of this power of the brain – to just give it a go and learn hypnosis skills.  You can learn more about the theory at a later stage.   I am keen that you go for a ride first.

Here on my blog you will get my:

  • simple real anecdotes approach
  • my end user approach
  • my simple language approach
  • my if it works that is great approach
  • so what that is good – approach.

For example:  If you ask me what hypnosis is – a typical reply from me would be – focused imagination.

The interesting thing is that people who try and get some release from a problem will want more.

A Freelance Writer Uses Hypnosis For Sleep

This blog post which is well researched is by a freelance writer.  You can find the complete blog post at: https://www.self.com/story/hypnosis-for-skin

I love the title of this blog post written by Sarah Ban
I Tried Hypnosis for Insomnia. Then My Skin Cleared Up.   – I don’t understand it, either, but I’m not complaining.

How often have I seen and heard that.

So many people who have used hypnosis will say the same thing. “I don’t know how it worked – but it did.”

Here is my Main Point of this Blog Post – Hypnosis Works:

You are probably not a car mechanic or understand how it works but that doesn’t stop you driving a car.

In a similar way – you don’t have to fully understand how or why hypnosis works – just give it a proper try and surprise yourself.

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